Cadillac MENA Live Showroom
Live Stream Showroom | 3 Influencers | 100K+ Live Views | 40% View Through Rate
Not able to have a physical launch for their latest Cadillac CT4 in the MENA region due to effects of the Covid-19 quarantine, we resorted to finding a creative solution.
Barriers were broken, and a masterfully crafted showroom experience was streamed lived, questions were answered, features were highlighted, and minds were blown.
Through a remote Live Stream setup, the client and our production team in Dubai setup a Quarantined showroom. Streaming the feed from Dubai to our Canada based production hub, my team and I were able to direct and edit the show with no lag or latency issues. A first for the region!
Producer – Moktar Larbi & Seif Youssef Director – Seif Youssef Live Stream Editor – Yazan Kaladeh Director of Photography – Shadi Sound Designer – Yazan Kaladeh Cast – ArabGT, Suhaib Shashaa, Kareem Deeb, Mousub Shashaa Graphics – Seif Youssef & Yazan Kaladeh Music - Epidemic